CEO of Intersperience

![]() Social Media in Research: Pros and Cons |
There are now over 901 million members of Facebook (covering around 13% of the World’s population), of which 526 million are active daily users. The number of people using Twitter has also witnessed a significant increase in recent years, a total of around 250 million tw...
![]() Everything in Moderation: Moderating Online Focus Groups |
I ran my first live chat online focus group back in 2007 and, thinking back, there are quite a few things which I have discovered in the intervening 5 years and 50+ live online groups which I wish I’d know then. The list is, needless to say, constantly growing and evolving as we try new techniques, incorporate some great ideas from clients, and make the odd mistake along the way. Here...
![]() Location, Location, Location!By Paul Hudson |
As Facebook adds the co-founders of Gowalla to its development team, we are reminded of the importance of location in shaping the future of mobile services. Both the BBC and CNN have reported that ‘location services’ is a key driver behind the move for Gowalla:
"Facebook Places seems to work fairly well but they want to make...