CEO of Intersperience
View Paul's Blog >
- Consumer & technology (22)
- Consumer spending (8)
- Customer experience (13)
- Insight communities (14)
- Internet retailing (9)
- Market research (28)
- Qual & ethnography (9)
- Retail behaviour (9)
Search
June 15 2012
 Engaging Silver Surfers |
Whilst it is vital to push the boundaries and engage with a younger audience, it is often the over 45s who are the backbone of online research communities. So to keep your over 45s awake and ready to give you feedback at the drop of a hat, I’ve compiled some handy tips that will see them flocking to give you their views.